Posted on: Friday - Dec 19, 2014
“Would you like that giftwrapped?” is a common question you hear while shopping in the midst of the holiday season. If you take the salesperson up on their offer, you’re soon presented with a beautifully wrapped gift you can already envision displaying before its future owner. But, do you ever wonder where the packaging comes from?
Nashville Wraps is one of the top wholesale gift packaging companies in the business, specializing in gift and gourmet packaging along with gift basket supplies and custom printing for retail businesses. The business began years ago when Robert Meadows, an apparel representative, noticed stacks of 8-foot paper rolls behind a customer’s shop. He learned that the rolls of beautiful floral paper were leftover from the shop’s print process and due to the way they came off the fabric printing press, the design appeared on the back of the paper. Robert knew his customers were paying up to $60 per roll of wrapping paper for their stores’ giftwrapping services, so in an effort to reuse the leftover paper, he designed a machine that would re-roll the paper, turning the print to the outside of the roll, and cut the paper into 24-inch rolls he could sell to his customers.
After introducing the wrapping paper to his clients, Robert quickly sold out and demands became high. He decided to sell the machine to his son, Robby, who started Nashville Wraps in 1976. Robby began his operations in a basement then moved to a building on Woodland Street which soon expanded to several buildings. Later, the company built a facility in Madison, but quickly outgrew the space so Robby bought a new 190,000 square foot building in Hendersonville, where Nashville Wraps is currently located.